Beer is an employment intensive industry in the United States. From barley growers to bartenders, from farmers to factory workers, beer puts more than 1.75 million to work in dozens of industries – manufacturing, agriculture, trucking, warehousing, grocery and the bar and restaurant business are just some of the most obvious directly related to brewers.
Beer Serves America is a careful examination of the total aggregate impact of these jobs, but also offers a snapshot of each of the employment categories – brewers and beer importers, wholesalers, retailers, suppliers and induced labor.
Brewing and Beer Importing – The keystone of the brewing industry’s contribution, brewers and beer importers directly employ more than 49,575 workers. More than half are employed by the biggest brewers, while about a third of those workers are employed by microbreweries and brewpubs.
Wholesaling – The distributor tier of the beer business puts 131,107 people to work, moving beer from the brewers and importers to the retailers. That figure represents 20 percent growth over the last decade.
Retail – All the supermarkets, convenience stores, restaurants and taverns that sell beer are considered the retail tier of the beer business and employ 805,350 workers. Of those, more than 569,300 employees work in the “on premise” trade while the rest sell beer for “off premise.”
Supplier – Barley growers, hops producers, bottle- and can-manufacturers – all told, the enterprise of supplying brewers and beer importers with raw ingredients, packaging and other goods and services necessary to produce beer creates and supports another 383,190 jobs in the United States.
Induced – The multiplier effect of the jobs in the beer industry cannot be overlooked. The companies and businesses that support the people and commercial efforts of the U.S. beer industry put another 384,870 people to work every single day.